Actually, isn’t it about time to squelch the little weasel?

Pauly Shore is sitting in the back of a horse-drawn carriage trotting through sun-drenched Central Park.
Some tourists from Florida in a nearby buggy spot the star of the goofball ‘90s movies “Encino Man,” “Bio-Dome” and “Jury Duty” and immediately begin snapping photos.
“What was your favorite Pauly Shore movie?” he asks the onlookers.
There’s an awkward pause.
“Uh, I like the one about the farm,” one of the male passengers replies.
“That’s always a good one. That’s ‘Son-In-Law,’ ” Shore reminds him.
Nowadays, the 37-year-old actor-comedian is frequently reminding people who he is and what he did. But he’s more focused on what he wants to do in the second half of his career
Once the curly-haired wild child of MTV with the show “Totally Pauly,” Shore galloped into movies and later his own sitcom. His stoner slang catch phrases like “hey buuuddy” and “chillin’ with The Weasel” were the “that’s hot” and “fo’ shizzle” of their day.
He unashamedly admits he hasn’t had an audition in months, adding: “It’s OK. I’m doing my own thing.”
His “own thing” is playing up his Hollywood has-been persona. Earlier this year, he directed and starred in “Pauly Shore is Dead,” an indie flick about faking his own death to regain fame. Last month, he popped up on HBO’s “Entourage.”
Now he’s fronting the TBS reality show “Minding the Store,” premiering tonight at 10. It follows Shore as he attempts to rebuild and revitalize The Comedy Store, the Los Angeles stand-up comedy haven owned by his mother, Mitzi Shore.
The likes of Richard Pryor, Robin Williams and Jim Carrey once graced its stage.
“It’s like where I was born and raised,” Shore says. “People that know me associate me with MTV and the movies. They don’t know that I grew up in this legendary place.”
In the first episode, he books a “Hot Girls of Comedy” event, much to his mother’s dismay. The second sees Shore’s over-the-top father, comedian Sammy Shore, appear as Pauly’s opening act at a gig in Texas – though Sammy spends most of his screen time ogling young women.
“At the end of the day, it’s about family,” Shore says. “Everyone’s got a crazy mother or a nut father that they’re embarrassed about but they love. I think people will relate to it.”
In “Store,” he plays the straight man. Most of the series’ hijinks come from his parents, pals and employees. Shore even tackles his sex addiction through on-camera counseling sessions with a therapist, a plotline he swears is real.
TBS is heavily pushing the show – even promising to give viewers a $1 check if they don’t laugh at the first episode.
Shore stands by the money-back guarantee but acknowledges all the money in the world won’t remove “The Weasel” from pop-culture consciousness:
“What I created 10, 15 years ago was so massive, it stuck. It’s taken me a long time to shed it and shed it and shed it. Like normal life, it takes awhile to grow up.”
The birthday bunch
TV personality Art Linkletter is 93. Comedian Phyllis Diller is 88. Actor Donald Sutherland is 70. Actress-singer Diahann Carroll is 70. Actress Lucie Arnaz is 54. Actor David Hasselhoff is 53. Singer Regina Belle is 42. Christian singer Susan Ashton is 38. Actress Bitty Schram is 37.