Buy An Ad, Get An Internet Home Page
Businesses that buy space in US West’s Yellow Pages may find themselves with home pages on the Internet as well.
US West Marketing Resources is offering businesses their own home pages as part of its fledgling on-line telephone directory.
“People want to be printed in the Yellow Pages so their customers can find them,” said Stephen Boyd, president and chief executive officer of the US West division, “and they need to be on the Internet as well.”
Under the program announced Tuesday, companies that buy one-half to full-page ads in the Yellow Pages will receive a free World Wide Web home page for a year.
The page features text but no graphics or photos. After the first year, U S West will charge $300 to $1,000 a year for the page, depending on features the business wants.