You be the editor
If you were in charge of a news-gathering organization, how many times a day do you suppose you would say "Who in the hell cares?"
A) Never. That's not constructive. B) Once a day. C) Only when confronted with a proposal for a story that I would not read/watch on a dare. D) Only when it seemed as if all of those who report to me had gotten out of the habit of asking that question. E) Seldom. The truth is, different people care about different things. F) Other.