You have to like this brand name
www.nantucketcountryantiques.com
Looks like this long-ago business made and distributed crackers and confections. A picture of a Tru-Blu delivery truck shows the slogan "Fine for children/Good for grown-ups."
Not exactly "Tru-Blu biscuits give you the strength to get up and do what needs to be done."
Still, it's sort of appealing in its own modest way.