Greenwash alert! NBC just got busted. Currently, they’re doing another “Green is Universal” week and in the middle of touting their greeness decided to cut the Weather Channel’s Environmental Unit. Wow. That’s how you send a convincing message, while promoting “Law & Order SUV” or SVU. Whatever.
According to the Washington Post: “The timing of the Forecast Earth cancellation was ironic, since it came in the middle of NBC's "Green Week," during which the network has been touting its environmental coverage across all of its platforms. Forecast Earth normally aired on weekends, but its presumed last episode was shown on a weekday due to the environmentally-oriented week.
Forecast Earth was hosted by former CNN anchor Natalie Allen, with contributions from climate expert Heidi Cullen. It was the sole program on TWC that focused on global climate change, which raises the question of whether the station will still report on the subject. Cullen's future role at the network is not known.”
DTE is especially sad to see Cullen go. Some of you might remember her from the great film “Everything’s Cool.” It’s a definite hindrance that the future of her reporting on the network about climate change is now up in the air, being as she was exceptional and it was the only regular show dedicated to the topic.
But it looks like she’s involved in something developing called Climate Central.
The DTE blog is committed to reporting and sharing environmental news and sustainability information from across the Inland Northwest.
Greenwash alert! NBC just got busted. Currently, they’re doing another “Green is Universal” week and in the middle of touting their greeness decided to cut the Weather Channel’s Environmental Unit. Wow. That’s how you send a convincing message, while promoting “Law & Order SUV” or SVU. Whatever.
According to the Washington Post: “The timing of the Forecast Earth cancellation was ironic, since it came in the middle of NBC's "Green Week," during which the network has been touting its environmental coverage across all of its platforms. Forecast Earth normally aired on weekends, but its presumed last episode was shown on a weekday due to the environmentally-oriented week.
Forecast Earth was hosted by former CNN anchor Natalie Allen, with contributions from climate expert Heidi Cullen. It was the sole program on TWC that focused on global climate change, which raises the question of whether the station will still report on the subject. Cullen's future role at the network is not known.”
DTE is especially sad to see Cullen go. Some of you might remember her from the great film “Everything’s Cool.” It’s a definite hindrance that the future of her reporting on the network about climate change is now up in the air, being as she was exceptional and it was the only regular show dedicated to the topic.
But it looks like she’s involved in something developing called Climate Central.
